{HERMèS' SUCCESS HAS BEEN DRIVEN BY DEFICIENCY

{Hermès' Success Has Been Driven by Deficiency

While the majority of deluxe brand names drive direct exposure via social media sites advertising and marketing, celeb collaborations and style shows, Hermès which started as a saddlery and which still hand-stitches the lion's share of its natural leather bags hasn't. Its major products haven't changed a lot in decades; it does not have TikTok, an

read more